So, how much does it cost?

Like just about any service where customized solutions are the norm, it’s often difficult to provide accurate quotes without knowing the full scope of what the project entails, how much research is required and how long it will take to produce the final content. As indicated on my Services page, the types and variety of copywriting projects are almost limitless. They range in size and complexity.

One of the first questions I ask before undertaking any project is, “What’s your budget?” That will determine whether or not we move forward.

The following table provides sample pricing for some of the most common types of copywriting projects:

Type of ProjectPurposePrice Guide
Site Content Audit and ReportBoost search rankings and conversions by finding gaps and opportunitiesFrom $1,500
Keyword ResearchIdentify top keyword opportunities in Google, etc., on specific topicsFrom $500
Home Page Content: SEO and Sales Conversion CopywritingSet the stage for a great site experience that prompts conversionsFrom $1,500
Article (1,200-2,000 words)Bring in SEO traffic with helpful contentFrom $250
Press ReleaseGet attention from the media and drive additional site visitsFrom $575
Blog PostSingle, topic-specific blog posts, written for readers and SEOFrom $300
Case Study/Success StoryOffer problem-solution-outcome stories featuring a product or serviceFrom $1,200
White Paper/Special ReportAttract email sign-ups/new leads with valuable, downloadable reportsFrom $2,500
Lead Generation Landing PageThis short-copy “squeeze” page can bring in massive leads and salesFrom $600
E-bookProvide highly useful information to your customersFrom $2,000
Proofreading/EditingThis valuable skill helps companies avoid errors before publishing content$40/hour OR $0.05 per word
ConsultationTake a fresh look at marketing approaches and strategies$120/hour
This table is for budgetary purposes only. Prices may vary depending on the scope and complexity of your project

As you can see, writing projects have varying degrees of complexity and command different price points.

Let’s discuss your next copywriting project!

Call me at +1 416-562-4566, send me an email or DM me on social media.

Errol Chambers
Digital Technology Copywriter