Inform, influence and inspire your readers

Creating well-written and accurate marketing communications content can be quite daunting. With tight deadlines and short-staffed marketing departments, the pressure to deliver can be very stressful. At the end of the day, providing these documents is more than merely meeting a deadline; it’s about building trust and credibility with your clients and prospects.

Here are some of the things I can do to help you meet your goals:

• Case studies/Success Stories – showcase the successes your clients have experienced when they used your services, and use these stories to convert prospects into new customers
• White papers/Special Reports – make good use of the research you’ve conducted for your processes, products or services and turn that into a lead-generating article to persuade your prospects to become paying clients
• Web copy – your website should quickly and easily reflect who you are and what you are about. The content (i.e., the written material) should be targeted, optimized, showcase your expertise and highlight your unique selling proposition (USP)
• Press releases – great for making public announcements about upcoming exciting new products and services, special events and promotions
• Email marketing – stay in regular touch with your customers and prospects and let them know what’s going on with your business
• Landing pages – increase the conversion rate of your marketing campaigns while lowering the cost of acquiring a lead or sale
• Blog posts – answer questions and help your readers resolve any challenges they’re facing in an interesting, educational and fun way

Need something else that’s not listed here? No problem. I can likely do it, but let’s talk!

Call me at +1 416-562-4566, send me an email or DM me on social media.

Errol Chambers
Digital Technology Copywriter